Pdf lesen The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property
Beschreibung The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property
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This is a comprehensive book on the practice of licensing from both the licensee's and licensor's perspectives. It covers the history as well as current industry specifics and statistics, both in the U.S. and in every international market. The book details marketing and advertising procedures, legal clearances, accounting, and ethics considerations. It contains an extensive appendix with sample forms that can be downloaded and customized by the purchaser of the book.
The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property ebooks
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Essentials Of Licensing Intellectual Property ~ practical down to earth guide to intellectual property licensing intellectual property licensing is one of the most crucial and least understood income drivers among inventors and high tech companies written by acknowledged experts in the field essentials of intellectual property licensing provides managers with a clear concise overview of ip licensing essentials of licensing intellectual .
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